The Lil Helpers™ was born soon after Joe’s first daughter.
Then 27-years-old, Joe’s lifelong passion for tinkering landed him a career as a
jeweler, and helped him develop an expert’s touch crafting with his hands.
Despite being a team with his wife, she and Joe sometimes found themselves struggling
to keep with up with daily chores while their daughter was nursing.
Fortunately for busy parents everywhere, the idea for Lil Helpers™ struck Joe one
day at the supermarket after he saw plastic clothes hangers and remembered about
how his daughter instinctually and tightly gripped his finger.
Soon after, Joe was at his workshop, armed with a blow-dryer and molding plastic
rods into a bottle holder that one day would become Lil Helpers™.
“From then on my wife kept on asking me where’s that baby bottle holder you made?”
There after, family friends started asking for their own, and Joe knew he was onto
something that would help parents like him, who sometimes wished for an extra set
of hands while driving, cooking or working.
Today, Joe’s ingenuity and Lil Helpers™ are freeing parents everywhere to multitask
at work and do simple tasks at home, even while keeping loved ones entertained and